"Fervent hues of red ignited the catwalks in London, Paris and Milan during the Spring Summer 2014 collections. From silken tailoring to knitwear, red fiercely burned in many shades ranging from warmer berry nuances to coral and even verging on hot pink." www.swide.com
(Image sourced from http://fashion.telegraph.co.uk/article/TMG10326567/Milan-Fashion-Week-Dolce-and-Gabbana-springsummer-2014.html)
Bold, bright red adds vibrancy and depth to a spring/summer wardrobe - bling it up with gold detailing for a luxurious and ethnic vibe or mix it with key pastel tones for a beautiful summer explosion of colour. Clash reds with oranges and pinks for that real wow factor.
1. Gabor 83.700 £59.99
2. HB 233 £110
4. HB 389 £75
This rich vibrant red goes just as well with summer tones as it will with your greys and blacks when the short nights set in (yes I know its depressing, we haven't even had summer yet but justification for new shoes is a must!).
(Image sourced from http://www.swide.com/style-fashion/mens-trends/trend-review-menswear-spring-summer-2014-milan-london-paris-photo-gallery/2013/07/02)
You don't have to be an avid fashion follower to add a bit of red to your summer wardrobe; go for a red jumper or red shoes for a splash of colour without heading into that 'look at me' danger zone that those of you that stick to darker less noticeable colours might worry about!
In-store we have this sumptuous suede offering from Rieker £59.99 - lightweight and perfect with darker trousers and a light top.
More about the colour red
The colour red evokes strong feelings and emotions; it can be portrayed as aggressive and angry or it can be associated with emotion and love.
When thinking about the psychology of colour and how others may perceive those colours it is important to focus on the situation; for example as said before red can be seen as an aggressive colour therefore wearing it for an interview or initial meeting might not be such a good idea!
The meaning of colours can also differ throughout various cultures; in some cultures, red denotes purity, joy, and celebration. Red is the colour of happiness and prosperity in China and may be used to attract good luck.
Is red your colour this season? Let us know how you style this vivacious colour.
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